Tuesday, November 08, 2005

And in a lighter vein...

CBS Producer Peddles 'Jesus Juice' Wine Label

A CBS producer who led the network's coverage of the recent Michael Jackson trial has been marketing a brand of wine under the label "Jesus Juice," complete with a logo of a Christ figure sporting a Jacksonesque red glove, fedora hat, white socks, and penny loafers

NewsBusters.org has learned that Bruce Rheins, a high-level producer for such shows as the "CBS Evening News", and his wife, Dawn Westlake, began preparations for their marketing campaign while the Jackson case was still in court, registering a U.S. trademark for the words "Jesus Juice" in January of 2004, days after word got out that Jackson referred to wine by that term in allegedly attempting to seduce young boys.

A year later, the couple registered (under Westlake's name) the web domain JesusJuice.biz, apparently with the intent of partnering with a wine maker to create a product line bearing the Jesus Juice name, in a partnership or by purchasing the trademark.

"Should you want to start something with us (i.e. you're a vintner with a sense of humor, but a seriously good line of wines, visit us here and drop a note…In the meantime, we'll be moonwalking over our own grapes.)" Westlake wrote in an online diary entry on her personal web site...
But there is of course the inevitable controversy about whether the label was in good taste. The site of origin, a right wing nut organization devoted to ferreting out "liberal media bias," is shocked, shocked that anyone could do something in such bad taste.

The original trademark application and a much larger image of the label can been seen over at the Smoking Gun. And Landover Baptist, always a fun site, actually came out with the same idea but not nearly as good a logo.

UPDATE 11/11 ...and then there is the miracle of the wanking Jesus (via Counago and Spaves).


At 11/09/2005 9:08 AM, Blogger Comandante Agí said...

There they go again, those secular liberal Christ-haters...and just in time for Christmas!

Kind of a stupid idea if you ask me. I personally wouldn't drink something labeled 'Jesus Juice'. The power of Christ does not compel me.

At 11/09/2005 11:39 AM, Blogger velid said...

Maybe if they could just use all their energy complaining about stuff like this and the conspiracy against xmas they could at least leave science alone.

At 11/09/2005 3:53 PM, Blogger -san.kie- said...

Gotta admit that's a pretty funny logo.


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